APSA is pleased to welcome Ms Suchada “Kaew” Yansarasin as the newest member of the Secretariat. A Thai national born and raised in the northeastern province of Maha Sarakham, Ms Suchada has been hired as Business Development Officer, bringing to the association rich experience from similar roles with a number of Thailand-based international companies, including Reeracoen, MBMG and Powerpoint International.
Having lived in Bangkok for the past 10 years, Suchada has a B.A. in English from Ramkhamhaeng University, and is the youngest of three siblings, with two older sisters.
She is no stranger to agriculture and the rural lifestyle. “My family in Maha Sarakham farm about 20 rai (3.2 hectares) of land, where we grow everything – rice and all kinds of vegetables. Chilies, eggplant, cucumber, tomato, melons. I am excited to work in the seed industry, and to learn and understand more about the issues farmers face, be it pests, drought or flooding. This is a very good opportunity, and I look forward to bringing back some useful knowledge for my family.”
Asked about her favorite crop, Suchada did not hesitate to answer cucumbers, which she likes to eat raw, even sometimes as a stand-alone breakfast. As APSA’s Business Development Manager, Suchada will be working closely with Executive Director Heidi Gallant to improve member retention, recruit new members from all categories and improve sponsorship and advertising programs. “I really look forward to meeting you all in the near future. If you have any questions, please drop me an email: suchada @ apsaseed.org.”